social medias Production / Activations : 2020–2024
Agency : Jellyfish
Art Direction • Social Media • Activation • Meta • TikTok
As part of a daily accompaniment for more than 5 years to develop the Brico Dépôt brand on social networks, I create a variety of content (videos, motion design, static posts, editorial charter, etc.) for Brico Dépôt.
To accompany the launch of the Mr Brico character on television, I imagined broadcast sketches featuring him for short content intended for social formats.
In addition, I designed a series of emojis to play with this character and mark his presence in the comments made by the brand. The idea was to create memes so that users could make Mr Brico their own and play with him.